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TIMES SQUARE NEW YORK TO HOST STREET SOCCER USA CUP; GLOBAL SOCCER GIANT BORUSSIA DORTMUND PRESENTS YOUTH CUP COMPETITION
New York, NY (August 4th, 2022) – Today Street Soccer USA announced that the Street Soccer USA Times Square Cup will take place on the 45/46th Street Plaza of Times Square on Saturday, September 10th, 2022, with German Bundesliga club Borussia Dortmund being the presenting partner of the Youth Cup competition.
The Times Square Cup is the creation of national non profit Street Soccer USA, whose mission is to fight poverty and strengthen communities through soccer. The Times Square Cup is part of the Street Soccer USA Cup series, the premier 4v4 soccer competition in the country, and features high-paced, high scoring 20 min matches on a pop-up soccer stadium, with live DJs and announcing beginning from 10am in the morning to 10pm at night in the unparalleled setting of Times Square. The Street Soccer USA Cup Series creates transformative events that celebrate and grow the unique soccer culture in the United States while raising funds and awareness for Street Soccer USA year-round programming that makes soccer accessible to the least served neighborhoods across the country.
The announcement marks the return of the Street Soccer USA Cup Series for the first time since the Covid 19 pandemic and the first event to be held since the announcement of host cities for the 2026 FIFA World Cup in North America.
Borussia Dortmund, which announced its sponsorship of Street Soccer USA’s Sunset Park Brooklyn Community Soccer Club earlier this year, is renowned globally for the intensity of its fans and of its team, but also for its development of youth talent into the world class soccer players, including Christian Pulisic and the rising American star, Gio Reyna. Borussia Dortmund’s presentation of the Youth Cup, together with the Bundesliga and sponsors GLS Group, demonstrates Borussia Dortmund’s commitment as a leader in youth development and will enable players from Street Soccer USA’s social impact programs across NYC to compete in the inspirational celebration of the global game.
“We are incredibly excited to sponsor and co-host the 2022 Times Square Cup with Street Soccer USA, ‘’ said Benedikt Scholz, Director of Internationalization & Commercial Partnerships of BVB. ‘’We believe that soccer should be accessible for everyone. As part of our commitment to helping grow soccer in the United States and providing opportunities for all, this event creates another excellent opportunity for our fans to experience the black and yellow spirit. Through our dedicated grassroots & CSR approach, we will continue to strengthen our brand presence in North America.’’ As part of the Youth Cup, players will be outfitted in the black and yellow colored uniforms of Borussia Dortmund and be treated to special appearances from mascot, Emma Bee, and Borussia Dortmund player legends.
“Today, announcing the return of the Times Square Cup and Street Soccer USA Cup Series, is a signal of our ambition as an organization to player a major role in the future of soccer in the United States at the community level, celebrating and promoting our soccer culture, and most importantly ensuring that this great and beautiful game is available to everyone and can be a tool to fight poverty and strengthen our communities,” commented Street Soccer USA founder and president, Lawrence Cann.
Teams and businesses wishing to play in the cup and to support Street Soccer USA’s mission can visit www.streetsoccerusa.org to sign up.
ABOUT SSUSA
Street Soccer USA is a national 501c3 nonprofit dedicated to fighting poverty and strengthening community through soccer in more than a dozen US Cities.
Street Soccer USA holds Cups, builds Street Soccer Parks, and develops Programs in the least served neighborhoods across the country, increasing access to the world’s most popular game and using soccer as a tool for youth and community development.
ABOUT BORUSSIA DORTMUND
Borussia Dortmund is one of the most traditional and popular German football clubs. Founded in 1909, BVB boasts more than 10 million fans within Germany and, in addition, also looks to a rapidly growing fan base worldwide. The eight-time German champions and five-time DFB-Pokal winner was in 1966 the first German club to win a European Cup competition. BVB also became the first Bundesliga club to win the UEFA Champions League in 1997, followed by the Intercontinental Cup in the same year. With a turnover of over 400 million Euro, Borussia Dortmund nowadays is one of the economically strongest football clubs in the world.